Just sharing this Twestival presentation on here which I did for a Media Trust “Twitter for Charities” event last year.
It was an introduction to the idea of Twestival, how we fundraised, set the tone, spread the word etc. Mainly it demonstrates the same social media good practice that you read anywhere – keep it simple, human, take people on a journey at their own pace etc. Interesting to revisit for me in terms of my experiences at Amnesty now, and people’s journeys towards greater action/activism online.
And of course, I can’t neglect to mention that the next Twestival Global is on March 25th 2010 in aid of Concern who are doing amazing work in Haiti right now. London event details to follow soon.
Jaz Cummins 